Laia Badenas and Oriol Cervantes, graduates of the Bachelor of Design and the Master's Degree in Graphic Design respectively, are taking part in Campus Blanc!, the section of the Blanc Festival dedicated to final degree projects, which will take place on Friday 7 October in the auditorium of the Museu del Disseny de Barcelona.
Laia Badenas presents at 11.16h her Final Project of the Bachelor of Design 'El Saber de les Flors', a project that was born with the desire to make the consumer aware of what reality surrounds flowers and that having one at home is a privilege. "Floriculture involves a set of experiences, territories and people in harsh conditions that are made invisible by the beauty and purpose of the flower and the misinformation of society in the sector. This industry-flower nexus is largely unknown and is what has driven this TFG", says Laia.
Oriol Cervantes presents at 15.44h his Final Project for the Master's Degree in Graphic Design ‘Ecoimpakt’, a project that critically reflects on hyperconsumption, greenwashing, the commodification of sustainability and energy consumption on the Internet. "Ecoimpakt is an NGO dedicated to combating scenarios such as these, however, a peculiar NGO, as it does not exist in the present, but acts from the near future: from 2031", Oriol explains.
Campus Blanc! brings together 21 students from different design centres. The event is open to the all public and tickets can be purchased here.
An independent jury will select the three best projects, which will become part of the Blanc! N14 on 21 October 2022 in Vilanova i la Geltrú.