Graduate in Philosophy from the Universitat Autònoma de Barcelona, with a Postgraduate Degree in Digital Projects and specialized in digital strategy. As a Social Media Strategist, she has built a professional career that combines communication, teaching, and entrepreneurship. Since 2012, she has been working as a freelancer and running her own business project, labarreto.net, where she develops digital communication and social media strategies for companies and organizations across different sectors.
Teaching / Research
In the academic and training field, she is a lecturer at Eina (course Business for Designers) and at Inesdi Business Techschool (Master’s in Digital Marketing and Artificial Intelligence). She has also taught in the Bachelor’s Degree in Hotel Management at ESHOB, worked as a trainer for the Continuous Training Consortium, and served as a mentor in the Inspira STEAM program at the University of Deusto. She has also carried out training and mentoring tasks in labor integration programs at the Sargim Foundation.
With more than twenty-five years of professional experience, she has worked for organizations and companies such as Mobile World Capital Barcelona, Estudio Mariscal, SOLO Advertising, Adding Targis, ABM Communication Services, and Mediapark, as well as on digital and educational projects such as Digitalizap, Sargim Foundation, or Lingosworld.
Passionate about nutrition and sports, in 2020 she decided to expand her education with a Postgraduate Degree in Sports Nutrition at the Universitat Oberta de Catalunya, later complemented by a Postgraduate Degree in Nutrition and Women’s Hormonal Health. This training complements her professional career and reflects her constant curiosity to learn and integrate knowledge across diverse fields.
She currently combines teaching with supporting companies and individuals who want to develop a professional vision of digital communication.