Voltata

VOLTATA is a fictional commission from a take-away pizza restaurant that wants to offer a quality artisan product with the help of an identity project that differentiates it from others in the sector. The aim of the project is to reflect the values of the product using a wow-factor graphic image that conveys the philosophy of the brand.

The main idea is to create a pizzeria that is visually different from the image influenced by the American identity that is applied to this type of service. Bearing in mind that the aim is to sell a quality artisan pizza, I had to ensure that it didn't lose its value due to being a take-away product.

Therefore, the project consists of creating a name and all the communication elements surrounding this type of business, in other words, business cards, menus, packaging, uniforms, transport service and mobile app for placing orders.

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