This project proposes a mountain climbing training system, offering solutions adapted to new social and market tendencies. Improvement in user-product communication and training progress follow-up are the ground for this project.
Given a dramatic rise in users and participants in climbing activities, this project seeks to offer a new vision of the sport, creating a versatile and changeable product adjusted to specific user needs while proposing various set-ups in function of the possibilities of each training facility.
The use of new technologies gives users the opportunity to delve more deeply into a totally different type of training, affording them the chance to design their own training plans, do statistical analysis of their progress and participate in a social contact network, with new exercises and challenges readily at hand.
Nowadays there are more than 40 enterprises dedicated to the production and manufacture of climbing equipment in Catalonia. Only 11% of these enterprises invest in design innovation.
The goal of this project is to open up a new paradigm in the sector, reworking existing models and demonstrating that with a well-wrought needs analysis, more realistic solutions of a more adaptable, personalized nature can be set out.
Marga Uña Borrás
Marga Uña Borrás
Marga Uña Borrás
Marga Uña Borrás