Project PrintingFreedom

Reactiu arises from the will of Antídot Gràfic, design studio founded by Oriol Porta and Roger Flaquer, alumni of EINA, to collaborate in and explore, the transforming potential of graphic design. Annually, the initiative opens a period of selection of proposals to give visibility to causes in which NGOs, social organizations and movements are working on, providing social opportunities for dissemination purposes. The aim is to contribute to improving society through creativity and expertise free of charge.

This year, the selected project Printingfreedom, in collaboration with the project Projecte David of the Fundació Marianao Printingfreedom has the objective of establishing a dialogue between people who are or have been in prison and members of the society to which they have to return. Through a participative process, six silkscreened bags baring an illustration collection by Iván Castro, also alumni of EINA and Iván Bravo, among others, collect the reflections of persons deprived of liberty.

The Printing Freedom bags can be purchased through the web page or through collaborating stores such as La Ciutat Invisible (Sants), Fatbottom, Veus amb Veu (Raval) and Sardinuka i Printworkers (Gràcia). Benefits obtained through the sale of bags will go to accompany 90 people participating in the David Project of Foundation Marianao.