A-growth is a project that seeks to generate reflection on the capitalist-consumerist lifestyle and its ecological, social and economic consequences.
The aim of the movement is to establish a new balanced relationship between humans and nature, against unnecessary mass consumption, and questions badly understood progress.
It is a work that has emerged from non-conformity and resistance, which fights for peaceful insurrection and against indifference and that seeks the mass dissemination of the ideology of the movement through graphic design.
The work process is done through analysis of the movement, looking in depth at its bases and selecting the essential aspects to distil them afterwards into the final result, which will be materialised in an identity applied to various communication supports.



