Pancho Tolchinsky

Pancho Tolchinsky

He graduated in Mathematics from the Universitat Autònoma de Barcelona in 2001, received his PhD in Artificial Intelligence from the Universitat Politècnica de Catalunya in 2012, and completed his postdoc at the Yahoo! Research Lab in Barcelona in 2013. After his postdoc, Tolchinsky focused his research on the question: "How do we create meaning through our body?", where the poetic and the affective take on more relevance than logic. This exploration has led him to delve deeper into design and pedagogy, establishing connections between cognitive sciences, creativity, and education.

Teaching / Research

He has been a lecturer in undergraduate and postgraduate programmes at IDEP Barcelona, Harbour.Space University and Eina, teaching subjects related to cognitive sciences applied to design. He has also led workshops on creativity and cognitive science for organisations such as Twitter, Mucho and the Shenkar College of Engineering, Design and Art.

In the field of research, he has worked at the Yahoo! Research Lab in Barcelona and in the Knowledge Engineering and Machine Learning group at the UPC, with projects focused on multimedia interfaces, multi-agent systems and argumentation.

Professional activity

He has been a pedagogical advisor and, subsequently, director of the Holss Llanogrande School in Colombia (from infant to secondary school). He has collaborated with the Mucho studio on strategic design projects and with Alzheimer Catalunya Fundació in the field of strategic communication. He is co-founder of Acerca, a platform of conferences and podcasts dedicated to reflecting on the interactions that shape cultural and biological life. In parallel, he has developed artistic and commercial photography projects.