Graphic Elements Design

• Higher graduates in Graphic, preferably Product or Interior Design.
• Fine Arts graduates.
• Advertising and Public Relations graduates.
• Audiovisual Communication graduates.
• Professional or academic with accredited experience.

• Graphic communication and branding for companies, institutions and products. 
• Art management in advertising and photography, among others.
• Editorial design.
• Creative process Leadership.
• Graphic design projects management and production.
• Graphic design applied in spaces.
• Packaging design.

Module: Graphic Design Resources

9 ECTS

• Typography 
  The subject offers intensive training in the theoretical and practical aspects of typography, a good grasp of which is essential for undertaking professional graphic design projects these days. The theoretical contents are accompanied by independent exercises and projects where the students will put into practice, investigate and experiment with the aspects covered in class.

• IT Resources
  Comparison of the technical options of each program (editing, illustration and photographic retouching) and the symbiotic relationship between them, emphasising the compatibilities and coexistence between programs theoretically and practically.

  Proposals will be given of automatic correction and modification formulae, concept formalisation optimisation and the execution of originals.

   

Module: Management and Production in the Graphic Design Process

9 ECTS

• Graphic production 
  Study of the supports, processes and printing techniques in graphic arts and learning how to prepare originals for their reproduction.

  The aim of the subject is to understand and discover the professional relationship that exists between the graphic design professional and the printer, as well as each of the parts that make up the graphic process from the moment the idea takes shape to when it is delivered to its end purpose.

   

• Design project analysis and management 
  The subject works on the analysis of the processes that help in the running of a graphic design studio.

  The principal aim is for the student to familiarise themselves with the craft of designing. To do this, they will have to learn the tools they will need to be able to undertake graphic design projects, both in the framework of independent professional work and for business or institutional organisations.

   

Module: Graphic Design Projects

9 ECTS

• Graphic applications projects 
  The aim of the course is the exploration, through graphic design tools, and subsequent creation of a series of coordinated elements that will identify a “topic” that will be presented in class. The subject is 100% practical and challenging for the students as they have to face the graphic dissection of the values of the “topic” to work on them separately, achieving practically experimental solutions, absolutely focused on the concept and function of the solution.

• Graphic identity projects 
  The aim of the subject is to observe the context and meaning of the graphic and visual identity, and to know its elements and process from the point of view of its use, its perception by the public and its stages during its design.

  Students will create a primarily people-oriented project, questioning various aspects such as the brand utility, the function/aesthetic dichotomy and the personal attitude towards the creation or towards the users. A basic methodology is used to summarise the results of the design process.

   

5% discount for:

• UAB Alumni
• EINA students and alumni.

10% discount for:

• Members of the Association of Museologists of Catalonia (AMC)
• Members of the Association of Professionals of Valencian Illustration (APIV)
• Members of the Catalan Association of Art Critics (ACCA)
• Members of the Professional Association of Illustrators of Catalonia (APIC)

- Consult the fees for all UAB-specific studies (Masters, Postgraduate and UAB courses

One-time payment option: 

• 100% at the time of acceptance (payment must be made within 10 days of acceptance to guarantee the reservation of the place) 

 Fractionated payment option: 

• 50% at the time of acceptance (payment must be made within 10 days of acceptance to guarantee the reservation of the place) 
• 50%: before 15 days before the start of the course

For further details check on academic info.

Steet Market Gang, Final Postgraduate Project by Berta Coderc

Més!, Final Postgraduate Project by Laura Gallegos

La llana de la iaia, Final Postgraduate Project by Claudia Domenech

Mi casa, graphic identity project by Silvia García

Koala, graphic identity project by Rut Lletjós