Web Design

• Higher graduates in Graphic, Product or Interior Design.
• Fine Arts graduates.
• Advertising and Public Relations graduates.
• Audiovisual Communication graduates.
• Professional or academic with accredited experience.

• Digital web, interfaces and user experience publications.
• Digital video programming, animation and motion graphics.
• Rich-Media advertisement projects.
• Creative process Leadership.
• Graphic design projects management and production.

Module: Fundamentals of Web Design

9 ECTS

• Service Design and User Experience. Application of user-centred design methodologies to understand the needs and design process of a web project with the aim of obtaining a proposed structure and carrying out low-definition prototyping.
• Inclusive design. Learn the importance of applying the principles of universal design and how to apply them to the specific field of the web.
• Sustainability and web ethics. Aspects to take into account when considering sustainable and ethically responsible web design. 
• Design and prototyping of web projects. Sessions aimed at the creation of a web project, from the knowledge of all the specific characteristics of the medium, the creation of the graphic proposal to obtaining a navigable interactive prototype. 
• Computer resources for web design and prototyping. Learn the computer tools necessary to create the graphic mock-up and the web prototype.

Module: Expression and experimentation projects

9 ECTS

• Design and communication of advanced projects. Development of a web project that explores the potential of the resources offered by the web (audio, video, complex interactions, etc.). We will work with some of the most common methodologies (Agile) and emphasising the resources and strategies available to communicate the design. 
• Narrative and Storytelling. Knowing and understanding the resources that allow us to narrate in the digital medium. 
• Motion graphics. The subject helps to understand the importance of video in web design and to acquire basic skills to plan and produce a digital video piece, through knowledge of the basic principles of animation and software to carry out video projects with Adobe After Effects.

Module: Web Production

9 ECTS

• Introduction to Programming. Introduction to programming to allow the designer to understand the complexity of the projects in order to be able to make a good approach, achieve fluid communication and make the most of the technical possibilities. Students will receive extensive knowledge of html/css and some practical cases of javascript, to provide designers with sufficient tools to create and lay out their own designs in html and css plans. 
• Site Building. The aim is for students to become familiar with content management systems (CMS) with an emphasis on their internal functioning, which will allow them to plan the design in such a way that the integration is efficient. 
• SEO. To learn how web search engines work in order to optimise the proposed structure and web design to favour good positioning in search engines.
• Infographics and data visualisation. Learn the resources and strategies for graphically displaying complex data sets.

If you want to register for this programme, you need to provide us with your details by filling in this form. We will then contact you to explain the steps to follow.

The documentation you will need to present in order to apply for a place is as follows:

• University degree
• Academic certificate
• Academic and professional CV
• Book or dossier containing a selection of work carried out by the candidate and related to the academic field of the postgraduate course.
• DNI/Passport
• Passport photo

Please note that in order to process your admission you will have to pay €380 towards the master's degree registration fee. This amount will be refunded in the event that you are refused admission by the school.

For more information on the acceptance procedure, degree requirements and other information of interest, you can consult the section on access to masters and postgraduate courses on our website or write to us at postgrados@eina.cat.

10% discount for:

• EINA students and alumni.
• UAB Premium Alumni
• Members of the Professional Association of Illustrators of Catalonia (APIC)
• Members of the Association of Museologists of Catalonia (AMC)

- Consult the fees for all UAB-specific studies (Masters, Postgraduate and UAB courses

One-time payment option: 

• 100% at the time of acceptance (payment must be made within 10 days of acceptance to guarantee the reservation of the place) 

 Fractionated payment option: 

• 50% at the time of acceptance (payment must be made within 10 days of acceptance to guarantee the reservation of the place) 
• 50%: before 15 days before the start of the course

For further details check on academic info.