In this workshop, From illustrator to author. An editorial project for Instagram, presentations or classes, we will learn to think and communicate with images without the need to know how to draw, with the aim of developing an editorial project that can be published on an Instagram account and that will have coherence and meaning.
To do this, we will analyse what we are strong in: that subject that makes us vibrate and about which we think we can offer a lot to the world. From there, we will start to analyse sub-themes that connect, to end up working on a series of illustrations that communicate with the public we want to address.
→ 10, 12, 17 and 19 May. Total 12h
→ Tuesday and Thursday, 5 pm to 8 pm
→ Onsite
→ 180 €
Professionals and students in the artistic and creative fields such as design, illustration, photography, etc. Educators, teachers, communicators who want to incorporate graphics and illustrations in their presentations. Or anyone interested in the contents of the course who wants to get started in this field. No previous knowledge of illustration is required.
- Recognise what your interests are.
- Re-learn how to think with a specific goal and a specific theme (Reflect).
- Synthesise and formalise a series of illustrations individually (Illustrate).
- Generate a coherent editorial project for Instagram (Share).
Tuesday 10.05 from 5 pm to 8 pm – Introduction
Theoretical introduction: Analysis of Instagram accounts of different authors. From idea to illustration. Creativity and work methodology.
Final project: Approach to the editorial illustration project for Instagram to be carried out over the five days.
Concept maps: What is a concept map. How it is done.
Exercise 1: Thinking up a concept for our editorial project. Concept maps (individual).
Moodboard: What it is. What it is for. Setting up a Moodboard for our project.
Thursday 12.05 from 5 pm to 8 pm – Moodboard Presentation
Individual presentation of the concept chosen for the editorial project, the project Moodboard and the chosen illustrator, and why. We all analyse each other's concept moodboards.
First sketches of the editorial project.
Exercise 2: Illustrating texts.
Tuesday 17.05 from 5 pm to 8 pm – Individualised follow-up of the project
Presentation of the sketches and final ideas of the editorial project.
Realisation of the 5W1H technique.
Thursday 19.05 from 5 pm to 8 pm – Final presentation and implementation
Oral presentation of the editorial project developed during the course and its implementation on Instagram.
Feedback and future.
Registration closed.
- Email: cursos(a)eina.cat
- Telephone: 93 203 09 23









